DPI for Business Intelligence Gathering Webinar
November 5, 2008
At this forthcoming webinar organized by TeleStrategies, Qosmos CTO Jerome Tollet will deliver a presentation on DPI for Audience Measurement
One of the new applications of DPI and information extraction technology is audience measurement for the Web, Mobile Web and IPTV. This presentation will describe how information can be extracted from IP networks and feed audience measurement tools with details on multi-play service usage. Jerome will discuss how this new approach translates into faster reporting, more precise information, and the ability to correlate user behavior across the Internet, IPTV, and mobile terminals. He will also address how user privacy can be ensured through mechanisms such as opt-in and anonymization of data.
